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02/10/10
By Melanie Crete on 02/10/10, - 3D Brands
Le Bel Ete - understand here Beautiful Summer - is the beautiful movie by Stephanie Di Giusto for Vanessa Bruno's Spring Summer 2010 collection, live now on the fashion designer's website. The director represented by Partizan perfectly recreates Vanessa Bruno's poetic style: the muse Lou Doillon dances on a melody played on piano by Gonzales, loads of nude colors and natural locations for a pure and dreamy feel.
Do press 'Play' over and over again...
02/09/10
By Melanie Crete on 02/09/10, - Blogs & App
Some people do. Here is the proof.
02/04/10
By Melanie Crete on 02/04/10, - 3D Brands
Wow! The new Wrangler micro website for the Blue Bell Jeans SS10 collection is absolutely genius. Motion men getting their clothes off with a simple drag of the cursor. I have never seen something similar, very interesting interaction. Created by the Swedish agency Kokokaka (which has also recently worked for Burberry), the site also features a downloadable soundtrack and clip of the best scenes.
10/10!
02/01/10
By Melanie Crete on 02/01/10, - Blogs & App
The New York Times Company announced last week that it was to implement metered paid content model in 2011 after a long period of deliberation.
01/31/10
By Melanie Crete on 01/31/10, - 3D Brands
Just a few days after Drapers named the best online retailers at the Drapers Etail Awards in London, US-based agencies ideeli and Style Coalition invite you to participate in their very first Fashion 2.0 Social Media Awards that celebrate fashion designers and brands for outstanding social media activity.
The Top Innovator award will be given to a designer or brand who showed the most engagement and creativity in their social media approach and the Next Big Thing Award will be given to the new social platform the online fashion insiders are most buzzed about.
Send your votes now!
01/29/10
By Melanie Crete on 01/29/10, - E-commerce
Returning after a successful first year, the Drapers Etail Awards recognise innovation and achievement in online retailing. Hosted by Claudia Winkleman at London's Bloosbury Ballroom last night, the coveted Best Customer Experience Award went to My-Wardrobe.com
Another one to watch is Farfetch.com who won The Best New Etailer Awards, whilst M and M Direct was named the Etailer of the Year.
All results here.
01/20/10
By Melanie Crete on 01/20/10, - Blogs & App
Launched by Phaidon Books in 2006, Wallpaper* City Guides is now going to screen with a the launch of new application for iphone.
The guides not only include basic info... There are actually a few cool stuff such as an insiders’ guide compiled by an actual resident and a panoramic photo of the city skyline with architectural highlights labeled and explained. Even better, the app also detects where you are in relation to every place in the guide and offers a link to Google maps for directions. Pretty smart.
The Berlin app is currently available as a free download on the iTunes store. Go and get it!
01/17/10
By Melanie Crete on 01/17/10, - Blogs & App
Forget about those glamourous and super stylish people you see on The Sartorialist. Yes those ones who look hot on a sunday trip to their local fleamarket, whatever they wear. Time to get back to (a certain form of) reality...
People of Walmart was founded in August of 2009 by three friends 'after an inspirational trip to Walmart', the giant US supermarket. Surely what you see on the website is inspirational...
That reality aint for me. Time for Fashion Week guys!
01/14/10
By Melanie Crete on 01/14/10, - E-commerce
Selfridges is launching its first ever online store this spring... Does this mean I will be spending even more money at Selfridges??? Answer to that is probably a YES.
Anyway I'm really looking forward to see the whole thing happen. The new website is still being constructed but you can submit your details to the preview request list by clicking on the picture below - hopefully be able to get a first look and shop online before anyone else!
12/11/09
By Melanie Crete on 12/11/09, - Blogs & App
Since everyone - including my mum - has a mobile phone equipped with a camera now, it is no big surprise that the trends focused blog Trendlab launched a platform entirely dedicated to those random camera phone snaps. The Mobile Diary is a blog on which you can share your (best) snaps 'whether you are walking down the street, at a party, in a museum, shopping or anywhere else'... Is there really a point? Mmm probably not but don't we all love a bit of randomness sometimes.
12/06/09
By Melanie Crete on 12/06/09, - Blogs & App
Live Studio is an initiative from London based fashion website SHOWStudio. Allowing the public a unique insight into the workings of the photographic studio, this Live Studio space is used each week by world-renowned fashion image-makers to shoot fashion editorial, portraits and film. The audience observe unseen from the exhibition space, while the action is also simultaneously broadcast live on SHOWstudio and commented on Twitter.
Between 1-20 December 2009, Knight will photograph 100 of 'London's Beau Monde'—including models, actors, musicians, and artists... The portraits from each session will be displayed in a gallery adjacent to the Live Studio and in i-D magazine's 30th anniversary issue. And today is a big day as Nick Night is photographing the one and only Lady Gaga before she goes on TV program X-Factor.
Watch the shoot on Live Studio from 1.30 GMT today and follow the whole production on Twitter.
Photos: Courtesy of SHOWStudio.
12/04/09
By Melanie Crete on 12/04/09, - Blogs & App
Fact: your mum is the most stylish person in the entire world. So why don't you drag out of the family photo album those good old pictures of her at her best and share it online?
My Mom the Style Icon compiles pictures of the most stylish mommies ever. Hours of joy.
11/22/09
By Melanie Crete on 11/22/09, - 3D Brands
A few months ago Another Magazine did their first step onto the digital ground with the launch of the website Anothermag.com. Here comes AnOther LOVES, the latest addition to the magazine’s website. The concept is to create ‘a living library of all that's luxurious and limited edition sourced by AnOther's global network of contributors’, some sort of interactive and inspiring platform on which Jefferson Hack’s team shares their current whishlist.
Think: Hannah Marshall lambskin envelope clutch, bicycle and Leica M7 by Hermes, Gareth Pugh quill, Dries Van Noten plait beaded collar, Swarovski head phones, Shawn Lovell Tree bed… Sweet.
Each object of desire can be tweeted and shared on Facebook. Of course. Each
product is then linked to its own site of origin, which usually translates to a
place where you can buy said objects. AnOther LOVES turns out to be not only a
daily inspiration source but a complete new intermediary in the trade of luxury
pieces and limited editions.
11/16/09
By Melanie Crete on 11/16/09, - 3D Brands
The French monthly magazine Jalouse has finally entered the digital world... Here comes Jalouse.fr, a simple blog written in French.
More to come?
11/03/09
By Melanie Crete on 11/03/09, - Social Media
Twin - a bi-annual magazine and a website - launches this week.
Issue one is complete and available to buy now in places such as Colette and Dover Street Market. The style book features a poetry portfolio curated by the first female poet laureate, Carol Ann Duffy, plus Miranda July’s imaginings on a female future and photography by Todd Selby, Boo George and Garance Doré.
In the meantime view the website (designed by Catch digital) with making off videos and blogs on www.twinfactory.co.uk. Social media wise Twin does it all with a fan page on Facebook, a Twitter profile and Flickr account.
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